Introduction
Why financial literacy matters for every entrepreneur.
Smart Entrepreneur Toolkit
Finance for non-finance: end the year ready for 2026, with clear financial resolutions
How to understand your business numbers and make informed decisions, even if you are not a finance specialist
Objective
What this workshop sets out to do
For many entrepreneurs, numbers seem complicated and hard to follow. Yet cash flow, profit margin or the basic financial indicators are essential to know whether the business is healthy and to make safe decisions.
This 2-hour workshop shows you, in plain terms, how to read and interpret basic financial information and how to use it as a growth tool.
Programme
What happens in the two hours
2 hours · Live on Zoom · Minimum 12 participants
The basics
Profit & Loss, gross margin, fixed and variable costs.
Cash flow
How it is built and how it shows the health of your business.
Key indicators
Break-even point, net margin, revenue to expense ratio.
Applied exercise
Each participant works on their own cash flow template.
Audience
Who it is for
This workshop is for entrepreneurs who want to understand their business numbers better and make decisions based on data, not instinct. No prior financial training is needed: the content is designed for those who want clarity and control over their own business.
After the workshop
What you will be able to do
How to read and understand a simplified Profit & Loss
How to identify the main expense categories and their impact on profit
How to build and use a monthly cash flow to avoid liquidity bottlenecks
How to interpret a few key financial indicators and use them in decision-making
How to avoid the most frequent mistakes entrepreneurs make when managing money
Schedule & format
Practical details
Category
Control & Direction
Duration
2 hours
Format
Live online on Zoom
Group size
Minimum 12 participants
Dates
On request
Price
€28 + VAT per participant
Trainer
Gabriela Bradea
More workshops
Others in Smart Entrepreneur Toolkit
Critical thinking: clear decisions in key periods, budgets, evaluations, planning
How to make fast, sound decisions for your business without falling into the traps entrepreneurs usually fall into
AI in business and personal life: innovate the way you work and your processes
How to use artificial intelligence to save time, increase your productivity and make better-informed decisions
The right price: how to build your offer without losing money
How to set your prices so that you are competitive and profitable at the same time
Registration
Register for this workshop.
The Smart Entrepreneur Toolkit is available only to ING client companies, through the ING marketplace.
Your registration is confirmed once the invoice issued by our colleagues, after this form is processed, has been paid.